Press & Media Kit · World Cup 2026

Everything you need to write about Clutch Alarm.

Clutch Alarm is a free sports alarm app. A 0–10 Drama Engine watches every live football & basketball match and wakes you with a loud, silent-mode-bypassing alert — only when a game is worth it. Below: facts, high-res screenshots, a press release and brand assets.

Free on iPhone iOS 17+ English & Hebrew World Cup 2026
At a glance

Fact sheet

AppClutch Alarm
TaglineSet it. Sleep. We'll wake you.
CategorySports
PriceFree
PlatformsiPhone (iOS 17+) · Android
LanguagesEnglish, Hebrew (full RTL)
Age rating4+
StatusIn the App Store · launching for World Cup 2026
DeveloperItamar Kenan
FoundersItamar Kenan & Nadav Keshet
Traction1,000+ users in basketball beta
Copy & paste

Ready-to-use descriptions

Short · ~50 words

Clutch Alarm is a free sports alarm app. Its 0–10 Drama Engine watches every live football and basketball match and fires a loud, silent-mode-bypassing alert only when a game is worth waking up for — a stoppage-time thriller, a comeback, or history in the making. English & Hebrew. Launching for the 2026 World Cup.

Medium · ~200 words

Sports fans living away from the action face the same dilemma every tournament: stay up for matches that might be forgettable, or sleep and miss the classic. Clutch Alarm removes the dilemma — it watches every match and only wakes you when it gets good. At its heart is the Drama Engine: a live 0–10 score blending closeness, momentum, late goals, red cards, penalties, comebacks, upsets and World Cup stakes into one number. Set a threshold, and Clutch Alarm fires a loud, time-sensitive, full-screen alert that cuts through silent mode and Do Not Disturb, with the score and minute on your lock screen. It also packs an always-on radar that scans every live match, live match depth (momentum, expected goals, win probability), a subscribable calendar, and a fully bilingual English/Hebrew interface with right-to-left support. Clutch Alarm began as a basketball app with 1,000+ beta users and now expands to football for the 2026 World Cup. Free on iPhone.

Long / boilerplate · ~350 words

Clutch Alarm is a free sports alarm app for football and basketball fans, built around one question: is this match worth waking up for? To answer it, the app runs the Drama Engine — a service that rates every live match 0–10, second by second. It weighs scoreline closeness against how late the match is, pressure versus the scoreline (a trailing side pressing is dramatic; a leader cruising is not), events like late goals, penalties and red cards, market uncertainty, underdog upsets, and the stakes of the competition. Set a threshold once, and Clutch Alarm fires a loud, time-sensitive, full-screen alert that cuts through silent mode and Do Not Disturb — with the score, the minute and the drama on your lock screen. Quiet night? You sleep right through. Beyond the alarm, an always-on radar scans every live match across the World Cup and Europe's top leagues; live match depth gives per-minute momentum, expected goals, win probability and a ball-tracker; a subscribable calendar syncs fixtures to Apple, Google and iCloud; and a fully bilingual English/Hebrew interface offers complete right-to-left support. All monitoring runs on the server, not your phone, so your battery is untouched. Clutch Alarm was built by Itamar Kenan and Nadav Keshet, Computer Science students at Ben-Gurion University, and also supports basketball — the NBA, EuroLeague, EuroCup, FIBA Champions League and the Israeli Winner League. Free on the App Store, for iPhone with iOS 17 and later.

What's unique

Key features

🔥

The Drama Engine

A live 0–10 score that distills closeness, momentum, late goals, cards, penalties, upsets and World Cup stakes into one number.

🔔

Wakes you only when it matters

A loud, time-sensitive, full-screen alert that bypasses silent mode and Do Not Disturb. Quiet night? You sleep through it.

📡

Always-on radar

Scans every live match across the World Cup and Europe's leagues. Follow a team, a league, or the whole tournament.

📈

Live match depth

Per-minute momentum, xG, win probability with live swing, a drama timeline and a ball-tracker.

🗓️

Calendar

Sync favourites or the whole World Cup to Apple, Google or iCloud. Auto-updating.

🌍

English & Hebrew

Every screen, alarm and notification in both languages, with full right-to-left support.

The founders

Two students who got tired of missing the game

Clutch Alarm was built by Itamar Kenan and Nadav Keshet, Computer Science students at Ben-Gurion University of the Negev. It started from a simple frustration: waking up to discover you'd slept through the best game of the night. So they built an alarm clock that knows when it's worth waking you — and it grew into the Drama Engine.

IKItamar Kenan

Itamar Kenan

Co-founder · iOS app
NKNadav Keshet

Nadav Keshet

Co-founder · Android & server
For immediate release

Press release

For immediate release · 2026

Clutch Alarm launches for the 2026 World Cup — the alarm clock that only wakes you when the football gets dramatic

A 0–10 "Drama Engine" watches every match all night and fires a loud, silent-mode-bypassing alarm the moment a game is actually worth waking up for.

Beer Sheva, Israel — Football fans living away from the action face the same impossible choice every tournament: stay up all night for matches that might be forgettable, or go to sleep and risk missing the one that makes history. Clutch Alarm, a free iPhone app launching for the 2026 FIFA World Cup, removes the choice entirely — it watches every match for you and only wakes you when it gets good.

At the centre of the app is the Drama Engine: a live 0–10 score that rates how worth-it a match is, second by second. It blends scoreline closeness, momentum, late goals, red cards, penalties, comebacks, underdog upsets and World Cup stakes into a single number. Set a threshold once, and Clutch Alarm fires a loud, time-sensitive, full-screen alert that cuts through silent mode and Do Not Disturb — with the score, the minute and the drama right on your lock screen — the instant a match crosses your line.

"The pitch is simple: set it, sleep, and we'll wake you," said the founders. "A 1–0 with the leader cruising isn't worth your sleep. A 2–2 in the 88th minute with the underdog pushing absolutely is — and the engine knows the difference."

Beyond the headline alarm, Clutch Alarm offers an always-on radar that scans every live match across the World Cup and Europe's top leagues, live match depth (per-minute momentum, expected goals, win probability and a ball-tracker), a subscribable calendar of fixtures, and a fully bilingual English / Hebrew interface with complete right-to-left support.

Clutch Alarm began on the hardwood as a basketball alarm trusted by 1,000+ users in beta, and now expands to football for the World Cup — the first 48-team tournament, played across the United States, Canada and Mexico from June 11 to July 19, 2026. The app was built by Itamar Kenan and Nadav Keshet, Computer Science students at Ben-Gurion University, who got tired of waking up to find they'd slept through the best game of the night.

Clutch Alarm is free on the App Store and runs on iPhone (iOS 17 and later).

About Clutch Alarm. Clutch Alarm is a free sports alarm app for football and basketball fans. Its Drama Engine scores every live match 0–10 and sends a loud, silent-mode-bypassing alert only when a game is worth waking up for. Built by Itamar Kenan and Nadav Keshet, it is bilingual (English / Hebrew) and available free on the App Store.

What people say

From the App Store

★★★★★

"A total game-changer for sports fans living in time-zone-challenged parts of the world. It feels like a smart assistant that knows exactly when to wake you up."

App Store review
★★★★★

"Sleek, intuitive and easy to use — I finally stopped missing the close finishes."

App Store review

Note to editors: review wording can be verified on the App Store listing.

Brand

Colours, type & logo

Colour palette

#0A0E1A #FF5A1F #C6FF3A #FF2D55 #36E0FF #FFC53A

Typography

  • AntonDisplay
  • ArchivoHeadings / UI
  • JetBrains MonoNumbers / data
  • Heebo · עבריתHebrew

Logo

Media assets

Screenshots & logo

Every file is a direct, no-login download. The full kit includes raw English & Hebrew screenshots (1179×2556), the icon, press release and fact sheet.

Hebrew versions of every screenshot are included in the kit (ZIP).

For journalists

Let's talk.

Questions, interviews or asset requests — email us and we'll reply within 24 hours. The app is free, so to review it just download it.